custom wet floor signs

You may not think about signs and graphics too often, but you definitely notice their effects. Great signage captures your attention, provides practical information, and enhances your experience with a brand. The right sign choices can help a business grow.

Just think about it: have you ever stopped in a retail store or a restaurant because you were drawn in by a sign? We’ve all witnessed the power of branding in this way. So when it comes to your own brand, don’t neglect the impact of high-quality signs — and don’t forget that the most practical signs can sometimes have the most impact.

For example, custom wet floor signs have the unique ability to improve your building’s safety while showcasing your brand, while dimensional letters have the unique ability to bring your brand to life for anyone who steps into your storefront. If you’re considering an order of customized signs, these tips will help you end up with an order you love.

Do These 4 Things When Ordering Branded Signage

1. Find a Local Partner You Can Trust

To secure the best possible signage for your business, partner with a local sign company you can trust. Partnering with a local sign shop instead of an online retailer provides creative and relational advantages.

Local sign experts love brainstorming with clients, discovering the perfect solution for every signage need. Custom projects allow you to work together to find a solution that highlights your brand while prioritizing messaging and visuals that work best for your audience. When you shop locally, you also benefit from an ongoing partnership, which often means better customer service and faster turnaround times.

How can you find this kind of partnership? Ask other local businesses whose signage you like! Local reviews and recommendations go a long way in discovering sign shops with experience and expertise. When you find a potential partner, ask them about their experience with similar projects. This ensures you’ll find a good fit for the job.

2. Send High-Quality Brand Files

Custom signage offers many benefits for your brand, but poor—quality images can negate those. Sending artwork should always be the first step in the signage process. This allows your sign shop to determine the best sign size and style for your brand. They may also recommend specific color palettes or fonts that work well on custom safety signs.

When sending your branding to a local sign partner, ensure you’re sharing vector files, not bitmap files. Choosing and sending the right files can expedite the process and improve the quality of your finished project.

3. Select Styles and Order Quantity

Many business owners mistakenly believe custom signage is too expensive to be worth the purchase. Your local sign shop likely works with various styles and materials to accommodate any budget. Let them know how many signs you’d like and share your budget range. They’ll work to find the right fit for both your brand and your budget!

Once you’ve sent artwork and shared your budget, your sign partner will send mockups for your review. Together, you can edit the initial design until you get the professional custom signs you want.

4. Reorder Periodically

Even the best quality signs need replacing after years of wear and tear. Don’t forget to reorder from your sign shop periodically to keep your custom signs looking sharp. Bundle projects to expedite the process, and ask your local sign expert if they have any signage recommendations to help your business draw in even more customers!

Your Custom Sign Partner in Georgia

If you’re looking for a local sign shop for your Atlanta-area business to partner with, give Optima Signs & Graphics a call. Since 1988, we’ve been creating and printing custom signs in our Marietta storefront and installing them all around metro Atlanta.

We’re passionate about giving every client top-quality signs that fit their brand and their budget. We work with all deadlines and budgets, and we love taking on a new creative challenge.

To place your order for custom-branded wet floor signs, dimensional logos, vinyl banners and more, call us or start your project online today.

When you think of signs, you might associate them with the creative department. Logos and branding are key pieces of any business’s visual appeal, but signs can do more than provide an image boost.

They serve many practical purposes that enhance your client experience. Signs can provide clear directions, alert prospective customers about sale prices, and even keep them safe from potential hazards.

How Custom Wet Floor Signs Improve Safety

Spills happen. To keep people safe from slips and falls, you need to communicate well. Custom safety signs can help you do it! Custom wet floor signs can:

Provide essential safety information quickly
Communicate effectively even when no one is around
Reduce potential harm and liability

It’s important to use wet floor signs consistently. Whether an accidental spill occurs or you’re just mopping the floors, put a wet floor sign in place. Even if no one is in the vicinity when the floor is wet, putting a safety sign in place will ensure that anyone who enters the building takes proper precautions.

Don’t forget to put the sign away after the floor is dry! Using signs every time and putting them away on time will help passersby pay attention to them, preventing slip and fall accidents.

5 Things to Consider When Using Custom Wet Floor Signs

While generic safety signs are available, custom wet floor signs can communicate even more effectively. If you’re looking for custom safety signs for your business, consider these five factors to create a design that works for you.

1.) Colors

Custom wet floor signs allow you to communicate practical information while staying consistent with your branding. However, it’s important to remember that safety signs should be clearly visible. Choose colors that catch the eye and draw attention to the potential hazard at hand.

Yellow and black is the standard color combination for “caution,” but you can use another color combination as long as it provides high contrast and visibility.

2.) Graphics and Images

They say a picture is worth a thousand words — but in this case, a simple icon will do the trick. As people walk through a building, they need a safety sign that communicates quickly. Using an icon like the cautionary exclamation or a simple graphic that shows a stick figure falling can tell people to “watch out!” before they ever read a word.

If you don’t want to use the standard icons or imagery, come up with another eye-catching visual to tell those walking past that slippery ground is ahead.

3.) Text

Once colors and visuals catch someone’s eye, it’s time to tell them what’s happening! Use clear and concise language to communicate the potential hazard and keep employees and customers safe.

While it’s important to communicate in short phrases that are easy to read, you don’t have to say, “Caution! Wet Floor!”. In fact, messaging research has shown that people are more likely to pay attention to a unique sign than a standard one. Come up with a wet floor pun that matches the tone of your brand, and you’ll have a winning safety sign.

4.) Location

Once you’ve partnered with a local sign shop to bring your custom safety sign to life, consider where to place it when it’s in use — and when it’s not! Accidental spills can happen in a blink. It’s important for you (and your employees) to know where safety signs are stored so that you can get them in place quickly.

Keep your safety signage in the same place at all times when not in use. You may want to consider storing your signs in the same supply closet with cleaning supplies, so you’ll be able to use them when you’re doing your regular mopping, too.

5.) Sign Type

Last, but certainly not least, it’s important to choose the right type of safety sign for your business. Portable A-frame signs are the most popular choice for wet floor alerts and other common hazards. You may also want to print custom safety information onto plastic cones or retractable banners.

Talk to your local sign expert about which type of sign best suits your safety needs.

Your Partner in Custom Safety Signs

Safety information is crucial, no matter what line of work or type of building you’re in. At Optima Signs & Graphics, we can help you find the perfect solution for wet floor signs and other safety needs, blending practical information with quality branding.

If you can dream up a sign, we can help you bring it to life, from large exterior lettering to small custom decals and everything in between. Contact Optima Signs & Graphics for a quote or get started with your design online today.

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4 Tips When Ordering Custom Signs